Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from this website.
OUR DETAILS
This website is operated by Anglesey Boat Company Limited, trading as ABC Powermarine
YOUR PERSONAL INFORMATION
When you visit the website, it automatically collects certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device.
As you browse the website, it collects information about the individual web pages or products that you view, what websites or search terms referred you to the website and information about how you interact with the website. This automatically-collected information is referred to as 'Device Information'.
Device Information is collected using the following technologies:
- Cookies are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- Log files track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- Web Beacons, Tags, and Pixels are electronic files used to record information about how you browse the Site.
When you make a purchase or attempt to make a purchase through the website, it collects certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. This is referred to as 'Order Information'.
In this Privacy Policy, the term 'Personal Information' is used and is a reference to both Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
The Order Information that is collected is used to fulfill any orders placed through the website (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).
Additionally, Order Information is used to:
- communicate with you;
- screen orders for potential risk or fraud; and
- provide you with information or advertising relating to our products or services, but only when this is consistent with the preferences you have shared with us
Device Information is used to help screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimise the website (for example, by generating analytics about how our customers browse and interact with the website and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
Your Personal Information may be shared with third parties to help use your Personal Information as described above.
For example, this online store is powered by Shopify to power our online store and some data has to be shared with their system to enable the website to operate. More information about how Shopify uses your Personal Information can be found at: https://www.shopify.com/legal/privacy
Google Analytics is used to help understand how customers use the website and more information about how Google uses your Personal Information can be found at: https://www.google.com/intl/en/policies/privacy/.
You can opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout
Your Personal Information may also be shared to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
BEHAVIOURAL ADVERTISING
As described above, your Personal Information may be used to provide you with targeted advertisements or marketing communications that may be of interest to you.
For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK SETTING IN BROWSERS
Please note that the website's data collection and use practices are not altered by a Do Not Track signal from your browser as the website can not function without some tracking facilities, for example the shipping basket.
YOUR RIGHTS
If you are a UK or European resident, you have the right to access personal information held about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a UK or European resident, note that your information is being processed in order to fulfil contracts with you (for example if you make an order through the website), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information may be transferred outside of the UK or Europe, including to Canada and the United States.
DATA RETENTION
When you place an order through the Site, your Order Information will be maintained for records unless and until you ask us to delete this information. Some information (order and invoice details) will be retained for a minimum period as required by HMRC.
CHANGES
This privacy policy may be updated from time to time in order to reflect, for example, changes to working practices or for other operational, legal or regulatory reasons.
CONTACT US
For more information about our privacy practices; if you have questions; or if you would like to make a complaint, please contact us by e-mail at mail@abcpm.co.uk or by post using the details provided below:
ABC Powermarine
Gallows Point
Beaumaris
Anglesey
LL58 8YL